Pabst Farms
The History of a Model Farm
John C. Eastberg
Foreword by James C. Pabst
The great brewery family’s innovative farm
Although the Pabst name is world-famous for its ties to the brewing
industry, Fred Pabst Jr. balanced his duty to the family brewery with his
love of land and livestock. In 1906, he began purchasing large parcels of
land near Oconomowoc, Wisconsin, to create one of the most important
model farms in the United States. Employing the latest advances in
American and European agricultural theory, he organized a sustainable
farming operation that provided all that was necessary for his selfsufficient
farm.
From the construction of new farm buildings to the selection of
diverse livestock, Pabst carefully considered every detail of his landmark farming
operation. Hackney and Percheron horses were the mainstay of Pabst Farms until
the popularity of the automobile quickly made horse breeding for carriages and
wagons a thing of the past. Undaunted, Pabst transformed his 1,400-acre farm
operation to focus solely on the development and breeding of award-winning,
high-production Holstein dairy cattle. This is the story of how one family made
their mark on Wisconsin’s dairy industry, but also of the Pabst family’s life on the
farm and their efforts to bring the Pabst Brewing Company through the dark days
of Prohibition with the development of a revolutionary cheese product, Pabst-ett.
Pabst Farms: The History of a Model Farm showcases Wisconsin’s dairy history at
its best and is illustrated with hundreds of photographs from the Pabst family’s
private archives.
John C. Eastberg is the senior historian and director of development of Milwaukee’s
Captain Frederick Pabst Mansion and has been with the organization
since 1993. He is the author of The Captain Frederick Pabst Mansion: An Illustrated
History and coauthor of Layton’s Legacy: A Historic American Art Collection,
1888–2013.
Praise
“Offers in-depth coverage of the farm’s importance as one of the first model farms in the United States to apply advanced techniques in European and American agriculture. . . . Lovely vintage photos throughout explore Pabst’s role as an innovator and farm developer.”
—Midwest Book Review
“Accompanied on the page by beautiful photographs of Pabst-family farmland, Pabst Farms: The History of a Model Farm is a stunning journey through our state’s early 20th-century history and into the lives of one of the state’s most recognized personalities.”
—Shepherd Express
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September 2014
348 pp. 7.75 x 9
350 color & b/w illus.
Distributed for the Pabst Mansion
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